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Logo
Illustrator
Logo
I wanted to incorporate my zodiac sign, scorpio, into the logo. However, putting a whole scorpio would be overwhelming (putting the focus on the scorpio not me), and using the zodiac letter in addition to my initials would be too many indirectly related letters in one logo.
After hours of shopping through Behance, Pinterest, and Google images, and several sketching, I decided to use the scorpion tail image that wraps around a core, my name, which means life in Greek. The circular shape also connotes the iterative process of UX.
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UltraLinx
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Sketching
Iterations
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